Do you watch dental YouTube videos? Did you know, in addition to enrolling in continuing education courses, you can also access YouTube videos for free and learn from other industry specialists and experts?
The only difference between CE courses and dental YouTube videos are, a) you don’t get credits for watching, and b) the videos can range from a few minutes to an hour long.
As a matter of fact, YouTube provides dentists with informative resources to up their game, and another avenue to advertise on — in fact, more than one million businesses are already doing so.
To that point, let me list out all the benefits.
- Dental YouTube videos teach dentists how to perfect their skills.
- YouTube is a great platform to advertise on to attract new patients. With over 2 billion monthly logged-in users, YouTube’s ability to reach people between the ages of 18 and 49 years old on mobile devices surpasses the reach of U.S. cable networks.
- Creating your own niche YouTube channel helps to build credibility and differentiate yourself from the average dentist.
Now, let’s begin with how you can perfect your skills and expand your knowledge by watching videos by the five dental YouTube channels listed below.
Perfect Your Skills by Watching Dental Videos on YouTube
1) American Dental Association
With over 40,000 subscribers, the American Dental Association (ADA) is a great channel to begin your YouTube learning journey. You can learn more about clinical insights, patient resources, and member benefits. In addition to that, you can watch how-to videos, and find out how COVID is affecting the industry, as well as keep up with national health and safety guidelines.
Dentaltown has more than 15,000 subscribers and offers a robust inventory of videos to dental professionals. Frankly, this channel should have more subscribers because you can find out about the latest treatment techniques, what’s hot in dental technology, how practices are being affected by the pandemic, among a slew of other pressing issues that affect dentists.
3) Luke Kahng
Luke Kahng is a certified dental technician with more than 30 years of experience who specializes in restorations. With 80,000 subscribers and growing, the goal of his channel is to help dentists who struggle with matching shade and color. His videos show how to contour unique bridges, which oral prosthetics to use, how to perform natural-looking restorations, and other restorative ways to improve patient smiles.
4) All Things Dentistry
With close to 87,000 subscribers, All Things Dentistry is run by a dentist who introduces himself as Ash in his featured welcome video. Ash’s dental YouTube channel is dedicated to sharing clinical tips and tricks. Videos range from clinical, how-to teachings to techniques for performing root canals to which materials to use, and much more.
5) Joel Meyerson
Joel Meyerson is a young, practicing dentist with over 3,000 subscribers. His channel is named after him and better suited for dental students who are learning how to become dentists. His videos focus on sharing his insights about the profession. He talks about everything from the pros and cons of buying a dental practice, the joys and challenges of practicing dentistry, impostor syndrome, and more.
How to Setup Your Own Dental YouTube Channel
You probably already know that you can watch, share, and comment on YouTube videos if you have a Google account. But that doesn’t mean you have your own YouTube channel. You must create it!
Follow these six simple steps to set up your dental YouTube channel:
- Go to YouTube.com and click “Sign In.”
- Log in using the Google account you want your channel to be tied to.
- Then, go to your “settings” by clicking on your profile icon located at the top right corner of the screen and select “Create a channel.”
- Next, the option to create a personal or business-related channel will pop up. For small businesses, it is recommended to choose the “Use custom name” option.
- After that, you must name your channel. Keep in mind, when you create a new name for your channel, it will also create a new Google sub-account with its own settings and user history, which can be managed from your main Google settings (it’s nothing to worry about).
- Last but not least, you must customize your dental YouTube channel by uploading a profile picture and description of your channel, and adding links to your dental website, and Instagram or Twitter accounts.
Most importantly, if you create your own YouTube channel, you can share the videos on your dental website and social media accounts. Best of all, since YouTube is owned by Google, it helps with search engine optimization.
Dental Entrepreneurship and Finding Your Niche
One of the reasons dental YouTube channels have the ability to shoot to success is because they speak about a niche topic.
Now, I’m sure some dentists might be thinking, how can you figure out your niche if you practice general dentistry instead of specializing in orthodontics, oral surgery, or some other specialty.
To that notion, every dentist can figure out their niche, even if they don’t practice a specialty. In fact, the best way to learn more about dental entrepreneurship and setting yourself apart from the competition is to reach out to the experts at Dental Whale.
Their team of industry-known speakers and leaders have been able to successfully carve out niche paths for themselves. This has led to local and national speaking opportunities, as well as immense personal and financial growth. Visit www.dentalwhale.com to learn more.